AI and Writing: Can It Actually Produce High-Quality Content?
AI tools can help a company’s content marketing and SEO campaigns. But when it comes to AI and writing, is the content high quality? Source
How To Increase Localized Traffic To EU Domain Hosted In
Does server location matter? Google Search Advocate John Mueller provides tips for driving local traffic to an EU domain hosted in the US. Source
How To Optimize Website Architecture For SEO (Festive Flashback)
Elevate your SEO game by prioritizing website architecture – the often overlooked powerhouse for organic performance. Learn why a clear structure is crucial and get tips for an SEO-friendly site. Source
2023 Google Algorithms & SEO’s Future: Powerful Predictions For 2024
Learn how you can align your 2024 strategy based on the most significant SEO trends, updates, and challenges from 2023. Source
What Are Good Google Ads Benchmarks In 2023? [STUDY] (Festive
Explore comprehensive benchmarks for Google and Microsoft Ads across the top 20 industries. Gain insights on CTR, CPC, CVR, and CPA to level-set expectations. Source
Why Brands Should Prioritize Bottom Of Funnel Keywords In SEO
Explore the data-driven argument for prioritizing bottom-of-funnel content, maximizing ROI and making the most of finite SEO resources. Source
How Gen Z Are Using Social Media (Festive Flashback)
Gen Z demands a fresh marketing approach. Learn how to retire outdated strategies and captivate them where they live: on social media. Source
Why Google Recommends Hierarchical Site Structure For SEO
Google's Gary Illyes explains why the hierarchical site structure is a good choice for SEO Source
Google SGE And Generative AI In Search: What To Expect
How will Google's Search Generative Experience affect marketing in 2024? Explore AI-powered search trends, SGE in SERPs, organic traffic impact, and more. Source
Programmatic SEO for Ecommerce: Scale Your Online Store Fast
Programmatic SEO for ecommerce is an indispensable strategy for online stores to increase traffic and conversions. Here's how to get started. Source